ADVOSENSE · IP STRATEGY · EST. 2021

About Us · Vancouver, BC

IP Strategy Expertise Built for Canada

Since 2021, we've helped over 180 companies strengthen their intellectual property foundations and drive measurable value creation.

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180+ Companies Served Founded 2021 in Vancouver Canadian & International IP Patent, Trademark & Copyright

Our Story

Why We Founded Advosense

Advosense Consulting Inc. was founded on a clear observation: most businesses don't fully understand the IP they own or how to leverage it strategically. Whether you're a Vancouver tech startup protecting your first patent, an Alberta manufacturer defending your brand, or an Ontario-based company scaling internationally, IP management requires both legal precision and business insight.

We built Advosense to fill that gap—combining rigorous patent and trademark expertise with practical business strategy. Our team has worked across sectors including software, manufacturing, biotech, and consumer goods, gaining deep familiarity with the regulatory landscape, market dynamics, and unique challenges facing Canadian innovators. We're not just advisors; we're partners in your growth.

2021 Year Founded

180+ Clients Served

3 Practice Areas

CA Headquartered

Work With Us

180+

Companies Served

IP Practice Areas

Years of Excellence

Countries Covered

Our Principles

The Pillars of Our Practice

Every engagement is guided by four core commitments that define how we work and why clients trust us.

🎯

Strategic Focus

Every recommendation aligns with your business objectives. We audit and advise based on what matters to your bottom line, not what maximizes our fees.

🤝

Collaborative Partnership

We work alongside your leadership team, legal counsel, and technical experts to ensure seamless integration of IP strategy with your overall business direction.

📊

Data-Driven Decisions

Our analysis is grounded in comprehensive research, competitive intelligence, and proven frameworks—not assumptions or outdated best practices.

🌍

Canadian & Global Perspective

We understand the Canadian IP regulatory environment and also advise companies on international expansion, filing strategies, and cross-border enforcement.

Our People

Meet the Advosense Team

A dedicated group of IP professionals with deep sector knowledge and a commitment to client success.

Dr. Michael Pearson

Founder & Chief IP Strategist

PhD in Patent Law from University of British Columbia. 16 years in IP strategy consulting across North America. Former in-house counsel for a Vancouver biotech firm. Michael leads all strategic audits and portfolio assessments.

Jennifer Walsh

Senior Trademark Counsel

Certified Trademark Agent in Canada and the US. 12 years managing large brand portfolios. Specializes in enforcement, clearance searches, and multi-jurisdictional filing strategy. Based in Toronto office.

David Ramos

IP Portfolio Analyst

MBA in Technology Management. 8 years in IP valuation and licensing analysis. Leads our value extraction engagements and competitive intelligence research for clients across Western Canada.

Amanda Liu

Client Success Manager

10 years in regulatory compliance and business development. Ensures every client receives proactive communication, clear timelines, and measurable outcomes. Amanda coordinates all monitoring and maintenance services.

Our Approach

Integrated IP Management

We believe intellectual property is one of the most powerful and underutilized assets a Canadian business can own. Our approach connects your IP portfolio directly to your commercial objectives—evaluating what you have, identifying what's missing, and building a roadmap that drives real competitive advantage.

Every engagement begins with a thorough discovery phase. We map your existing assets, analyze competitive landscapes, and work with your team to establish strategic priorities. From there, we execute with precision: filing, enforcement, licensing, and ongoing monitoring.

✓ Comprehensive IP audit and portfolio mapping

✓ Competitive intelligence and gap analysis

✓ Strategic roadmap aligned to business goals

✓ Ongoing monitoring and enforcement support

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Client Voices

What Our Clients Say

Trusted by businesses across Canada to deliver meaningful IP outcomes and long-term partnership.

"The entire Advosense team demonstrated exceptional expertise. They didn't just audit our patents—they fundamentally changed how we think about our IP as a business asset."

Patricia Gould

VP of R&D · Precision Dynamics (Burnaby, BC)

"Professional, transparent, and genuinely invested in our success. Advosense has been a trusted partner through two company acquisitions."

Robert Kim

General Counsel · Applied Systems Group (Edmonton, AB)

Our Commitment

A Promise to Every Client

IP strategy should be clear, actionable, and directly tied to your business growth. Too many companies receive dense legal reports that sit on shelves. We deliver pragmatic insights, ongoing partnership, and measurable results. If we can't clearly explain why we're recommending something, we don't recommend it.

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Let's Discuss Your IP Strategy

Ready to unlock the full value of your intellectual property? Our team is here to guide you with precision, clarity, and a strategy built for your unique business goals.

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